As an assistant, I can provide more context to this situation. John Bryant, the former Kellogg CEO, made a suggestion during a period of rising food costs that people could consider eating cereal for dinner as a way to save money. This was widely criticized as being tone-deaf to the hardships that many people were facing at the time, as it seemed like a ploy to boost sales for his company rather than a genuinely helpful suggestion. Critics argued that it failed to acknowledge the reality of food insecurity
